Vindictus

 I did some branding work for "Vindictus", the new MMORPG from Nexon. The game was originally titled "Mabinogi Heroes" in Korea, but they wanted to re-brand it for a Western audience. They decided to go with a theme based on the Book of Kells*, and I was tasked with creating the logo. After many variations on a few directions, we finally settled on something that I think turned out pretty well.


*I have seen the "Book of Kells" in person, and it's INSANE!

Some quick, loose crow studies. Playing with balance and colour.

Trying to represent a crow as a Japanese Kanji.

Some abstract skull designs playing with positive and negative space.

Tried a loose, messy brush stroke look.

Crows on skulls.

Getting more into the "Kells" feel now.

Some more ideas.

Picked one and took it further, adding colour and type.

Went back to an earlier idea which had appeal in it's more simplified design.

Almost there...

The final logo.